Empire State Development Announces New Avon LLC Will Expand Manhattan Headquarters

Move Will Result in the Creation and Retention of Approximately 450 Jobs

Empire State Development (ESD) today announced that New Avon LLC (“Avon”), a leading social selling beauty company based in North America, will create more than 50 new jobs while retaining nearly 400 jobs as part of the relocation and expansion of its Manhattan headquarters from 777 Third Avenue to One Liberty Plaza at 165 Broadway.

“As the state’s business climate continues to improve, we are seeing more and more major companies, like Avon, choosing to relocate or expand their headquarters in New York State,” said ESD President, CEO & Commissioner Howard Zemsky. “This company has a long, successful legacy operating in New York and we look forward to the new jobs and economic opportunity generated by their continued growth in the Empire State.”

“As we work to build the best social selling experience for Representatives and consumers, it was important for us to find an emerging and high energy location to inspire our innovative, entrepreneurial culture,” said Scott White, Chief Executive Officer of New Avon LLC. “We were attracted to Lower Manhattan because it is a vibrant and growing area, anchored by the Freedom Tower and the Westfield World Trade Center. This location will embody the Avon of the future, so we’d like to thank Governor Cuomo and the team at Empire State Development for helping us make this exciting move a reality.”

To encourage Avon to expand in New York State, ESD has offered the company up to $4 million in performance-based tax credits through the Excelsior Jobs Program and a grant of up to $600,000 to support capital construction. Over the next 10 years, Avon will create 53 new jobs, retain 398 jobs, while investing $9.5 million dollars to outfit its new space.

Avon’s new 91,000 square foot space on two floors of One Liberty Plaza will feature an open concept to support employee collaboration and innovation. Avon expects to officially move into its new headquarters by late summer 2017.

About New Avon LLC

New Avon LLC (“Avon”) is the leading social selling beauty company in North America, with independent sales Representatives throughout the United States, Puerto Rico and Canada. New Avon's product portfolio includes award-winning skincare, color cosmetics, fragrance and personal care products, featuring iconic brands such as ANEW, Avon Color, Mark, and Skin So Soft, as well as fashion and accessories. Avon has a 130 year history of empowering women through economic opportunity, and the company also proudly supports the Avon Foundation for Women in its efforts to end breast cancer and domestic violence. Learn more about New Avon and its products at www.avon.com.

About Empire State Development

Empire State Development (ESD) is New York’s chief economic development agency (www.esd.ny.gov). The mission of ESD is to promote a vigorous and growing economy, encourage the creation of new job and economic opportunities, increase revenues to the State and its municipalities, and achieve stable and diversified local economies. Through the use of loans, grants, tax credits and other forms of financial assistance, ESD strives to enhance private business investment and growth to spur job creation and support prosperous communities across New York State. ESD is also the primary administrative agency overseeing Governor Cuomo’s Regional Economic Development Councils and the marketing of “I Love NY,” the State’s iconic tourism brand. For more information on Regional Councils and Empire State Development, please visit www.regionalcouncils.ny.gov andwww.esd.ny.gov.


Amy Varghese (ESD) | [email protected] | (212) 803-3740

ESD Press Office | [email protected] | (800) 260-7313